Privacy Policy for Customers of Flower Delivery Hackney Marshes

Name: LIMONCELLO
Brand: Flower Delivery Hackney Marshes
Price: 65.00 GBP
Availability: InStock

Introduction and Scope

This Privacy Policy explains how Flower Delivery Hackney Marshes (“we” or “us”) collects, uses, stores, and protects your personal data in compliance with the UK General Data Protection Regulation (GDPR). This policy applies to all customers who place flower delivery orders with us from Hackney Marshes and the surrounding districts. We are committed to maintaining your privacy and safeguarding your personal information throughout your interaction with our services.

What Data We Collect

To fulfil our flower delivery services, we may collect and process the following types of personal data:

Identity Data: Full name, title, and, if applicable, order recipient’s name.
Contact Data: Delivery address, billing address, phone number, and other contact details necessary for delivery and communication.
Order Information: Details of floral products ordered, messages on greetings cards, and delivery instructions.
Payment Data: Payment transaction details (processed securely via third-party payment processors; we do not store payment card details ourselves).
Technical Data: IP address, browser type, time zone setting, device information, and website interaction data collected through cookies or similar technologies (see separate Cookie Policy for more).
Correspondence: Records of your communication with us, including customer service messages and feedback.

Lawful Basis for Processing

We process your personal data under the following lawful bases as outlined in Article 6 of the GDPR:

Performance of a Contract: To process and deliver your flower order, respond to your queries, and provide customer service as part of our contractual obligations to you.
Legal Obligation: To comply with applicable laws (such as maintaining payment records for tax and accounting purposes).
Legitimate Interests: To improve our services, prevent fraud, and ensure network and information security, provided that these interests are not overridden by your rights and interests.
Consent: For direct marketing and sending promotional offers, where required by law or where you have explicitly opted in. You can withdraw your consent at any time.

How We Use Your Data

Your personal data is used for the following purposes:

To process, confirm, and deliver your flower orders to the correct address and recipient.
To communicate with you regarding your order status, delivery updates, and customer support queries.
To manage financial transactions related to your order and for invoicing purposes.
To handle payment processing securely through third-party providers.
To personalise your customer experience and, with your consent, send you marketing communications about our products and services.
For security purposes, fraud prevention, and to comply with our legal and regulatory obligations.

Data Retention

We retain your personal data for no longer than is necessary for the purposes for which it is collected:

Order and transaction data are retained for a period that enables us to comply with legal and accounting obligations, resolve disputes, and enforce our agreements. Typically, this is up to 7 years following your most recent order, in accordance with tax laws.
Data obtained based on your consent for marketing purposes will be held until you withdraw your consent or it is no longer necessary for these purposes, whichever occurs sooner.

Data Processors and Sharing

To deliver our services, we may share your personal data with trusted third parties (otherwise known as data processors). These may include:

Payment gateway providers, who handle payment processing on our behalf.
Courier and logistics companies, for the purpose of delivering your orders.
IT service providers and website hosting companies, who store and process data securely on our instructions.
Accountants and regulatory bodies, where we are required to report transaction information by law.

All third-party service providers are required to respect the security of your personal data and to treat it in accordance with the law. We do not sell or rent your personal data to third parties for marketing or any other purposes.

Your Rights under GDPR

As a data subject, you have the following rights in respect of your personal data:

Right of Access: You may request confirmation that we hold personal data about you, and request a copy of such data.
Right to Rectification: You have the right to ask for any inaccurate or incomplete data to be corrected or completed.
Right to Erasure: You have the right to request the deletion of your personal data, subject to legal and contractual obligations.
Right to Restrict Processing: You can request us to restrict processing of your personal data in certain circumstances.
Right to Data Portability: You may ask to receive your personal data in a structured, commonly used and machine-readable format, or for it to be transmitted to another data controller.
Right to Object: You can object to our processing of your personal data for direct marketing or on grounds relating to your particular situation.
Right to Withdraw Consent: Where processing is based on your consent, you can withdraw it at any time.
Right to Lodge a Complaint: You may lodge a complaint with the relevant supervisory authority.

Data Security

We implement appropriate technical and organisational security measures designed to protect your personal data from unauthorised access, alteration, disclosure, or destruction, such as encryption, secure servers, and access controls. While we strive to protect your personal information, no method of transmission over the Internet or method of electronic storage is entirely secure.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time in response to changing legal, regulatory, or operational requirements. When we make changes, we will update the date at the start of the policy and, where appropriate, notify you. We recommend reviewing this Privacy Policy periodically for any updates.

Contact and Further Information

If you have questions about how we manage your personal data, exercise your rights, or require more information about this policy, please get in touch using the contact methods provided on our website. We will respond promptly to any data protection queries or concerns you may have.